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Upfront with Gennext: Eastman Exports’ e-commerce initiative a success

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Apparel Online India September, 16-30, 2015

Data analysis and quality, key to growth

Consistent growth, backed by quality product and responsive service that can guarantee complete customer satisfaction, defines the winning strategy at Eastman Exports, Tirupur, driven by the vision and acumen of N Chandran, CMD of one of India’s top apparel export companies. Taking forward his dynamic legacy is his son Cibi Karthic, who is not only learning the nuances of the export business, but has also been instrumental in starting a new vertical through an in-house brand ‘Huetrap’, which is their vehicle to enter the e-commerce domain. Speaking exclusively to the father-son duo, Apparel Online unravels the new vertical of the company and the…

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Source: Apparel Online India September, 16-30, 2015
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